Digital Printing

Digital Printing has become a very profitable business especially when you have to print in small quantities. Digital printing could mean inkjet or laser printing. As for now the benefit in cost is in laser printing. At the lowest end will be the color laser copiers that are being sold in the market by various manufacturers. At the high end will be the digital production printers offered by companies like Hp and Xerox with printers like the Hp Indigo and the Xerox iGen4. The Hp Indigo starts from about Rs. 8,000,000/- (Eighty Lakhs or Eight Million Rupees). For small printers the Digital presses like Xante Illumina, Xitron Prism and the Xerox DC242 may be more feasible. The Xante Illumina and the Xitron Prism comes under Rs. 800,000/-. The Xerox DC242 starts from Rs. 1,400,000/- (Fourteen lakhs). All these printers print 12″x18″ size paper. The cost per page come around Rs. 8/- irrespective of ink coverage under the company policy where we have to give this amount to them. The cost of digital paper comes to about Rs. 3/- per 12×18 inches sheet. These small digital printing presses are suitable in India for only around maximum 200 tabloid pages per job because the cost of offset color printing is very low here. However for small repeat jobs they are very profitable. The quality of the color copiers at a lower range are not that acceptable for a print shop.